We've Been on Your Side of the Table.
That's Why We're Different.

We started The Funnel Up because we'd hired enough bad agencies to know exactly what good looks like — and nobody was building it.

"We built the agency we kept wishing existed — and couldn't find."

Here's what usually happens when a growing company hires a marketing agency: You get a great pitch. Slides with strategy frameworks and case studies from clients twice your size. You sign. And then — slowly, quietly — you realize the senior people who pitched you aren't the ones doing the work.

Reports start arriving that measure everything except what matters. Your budget gets spread across channels nobody explained. And six months later, you're right where you started — except now you're also out $50K. We know this because we've lived it. On your side. Multiple times.

The Funnel Up was born out of frustration — not ambition. We didn't want to start another agency. We wanted to build the one we kept wishing existed: a team that operates like an in-house growth department, moves like a startup, and is allergic to the reports-instead-of-results game that most agencies play.

We're small on purpose. Lean on purpose. Focused on purpose. Every client gets senior attention — because we don't have junior account managers buffering you from the people who actually do the work.

What We Believe.

Outcomes Over Output

We don't count deliverables. We count pipeline, revenue, and growth rate. If the business numbers don't move, we haven't done our job.

Radical Transparency

You see everything we see. Every dollar spent. Every lead generated. Every test we ran — including the ones that failed.

Speed Over Perfection

In growth, speed is a competitive advantage. We test fast, learn fast, and iterate fast. We move before the window of opportunity closes.

6 Brands Scaled
3 Global Regions
$1M+ Ad Spend Managed
$2.5M+ Pipeline Generated
150+ Media Placements
90D Time to Impact
Facia Confiz Lexon Programmers Force Tecno Vivo

Two founders. No layers.

Direct access to the people who actually do the work. No buffers. No account managers.

Mujadad Naeem

Mujadad Naeem

Founder & Strategist

Mujadad didn't start in agencies — he started in the trenches. Growth roles at startups. Late nights building funnels that nobody else at the company understood. Figuring out why the CRM was a mess, why the ads weren't converting, and why the sales team was blaming marketing for bad leads.

He built marketing engines that took companies from zero to seven figures. He's obsessed with systems that compound: funnels, automations, and pipelines that turn spend into revenue.

Momina Akhtar

Momina Akhtar

CEO & Operations

Momina brings the strategic rigor that turns good ideas into scalable operations. With deep experience scaling both B2B and consumer brands, she's the reason campaigns don't just launch, they perform. She's the person who looks at a media plan and finds the $40K in waste.

The operational backbone of The Funnel Up, making sure everything promised actually gets delivered — on time, on budget, and on target. Direct, transparent, and results-driven.

Built Differently. For Real.

Traditional Agencies
Senior team handles the pitch; junior account managers handle the actual execution.
Monthly PDF reports filled with vanity metrics like impressions and click-through rates.
Restrictive 12-month contracts that lock you in regardless of performance or results.
Focus on billable hours and scope creep rather than your actual business outcomes.
Slow response times and "circling back" loops that kill momentum and growth.
The Funnel Up
Direct access to the founders. The people on this page are the ones doing the work.
Real-time revenue dashboards. You see what we see, exactly when we see it.
90-day sprint cycles. Performance is our only retention strategy. Month-to-month after.
Obsessed with your revenue. We operate as an extension of your P&L, not a vendor.
Same-day responses. No exceptions. We move at the speed of your business.

We're not for everyone. That's by design.

If you want a growth partner that challenges your assumptions and cares about your P&L — let's talk.

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